HRTV'S "FACEBOOK" PAGE REACHES 100,000 FANS
Arcadia, CA, March 21 -- HRTV (R), The Network for Horse Sports, recently reached a significant milestone in the social media realm when its Facebook page welcomed its 100,000th fan.
With a goal of expanding awareness about HRTV and its website, www.HRTV.com, HRTV's all-inclusive Facebook page offers a unique blend of information that caters to all horse enthusiasts, encompassing horseracing, as well as English and Western equestrian disciplines.
HRTV's continual daily updates and postings are designed to reflect the most up-to-date programming on HRTV and to educate fans about all horse sports, while also keeping them current with all facets of the horse world.
"The rapid growth of the Facebook site to 100,000 is very gratifying," said HRTV's Dotty Ewing. "Especially noteworthy is that many fans of Western and English horse sports are learning and sharing posts about racing, and vice-versa. We believe this reflects the magnitude of worldwide love of the horse, no matter what tack is used."
Notable posts that have prompted the greatest response rate are about legendary horseracing stars, such as Horses of the Year, Zenyatta and Rachel Alexandra, with many HRTV fans sharing these updates with their friends on Facebook.
Additionally, HRTV's 2012 Breeders' Cup promotion, "Horse Tales," elicited more than 35,000 entering a trivia contest that was designed to increase the horse sports world's knowledge about the equine stars competing in last year's two-day Breeders' Cup extravaganza from Santa Anita Park.
Most recently, HRTV launched a "Facebook only" campaign to educate its fans about the "Diamonds & Dirt Barrel Racing Classic" from Bryan, TX that ran daily on HRTV.com. Facebook fans responded well, with over 9,000 HRTV.com and video views in its first week online.
To commemorate the milestone achievement, HRTV is offering new subscribers a special discount offer for HRTV.com's subscription service. For a limited time, HRTV Facebook fans will have the opportunity to receive two free months of HRTV.com (a $19.98 value) when they sign up for a subscription by utilizing a special code: FB13.
HRTV, The Network for Horse Sports, is a television-based multimedia network dedicated to equine sports. HRTV’s programming features horseracing from top U.S. and international racetracks, as well as a wide range of world-class English and Western horse competitions, news, original programming and award-winning documentaries covering the world of horse sports. The live stream of HRTV is available on a subscription basis to high-speed Internet users worldwide at www.hrtv.com <http://www.hrtv.com/> . In the U.S., the HRTV television network is available via telco, cable and satellite in over 19 million homes.